One road since 2015
We came to marketing from development, not the other way round. That explains almost everything about how we work.
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2015
The first site built to order
It began with code and with freelancing. Markup, back-end, other people's specifications and endless revisions. In those years we built only websites, and we built them by hand — no builders, no ready-made templates. Several dozen projects in a row formed habits that never left: clean code, speed as a requirement, analytics from day one. And this is where the first unwelcome discovery came — the client got an excellent site and the requests did not increase. The site was ready, and nobody could find it.
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2018
StomPro: the first version
Our own product for dental clinics. Not a commission but our own build: scheduling, patients, bookings. It worked and people used it. And it closed — not because it was bad, but because the money ran out. A product needs investment long before it starts returning any, and that is where we hit the wall. The lesson was expensive and precise: a product is not «finish the features», it is first of all economics you have to calculate in advance.
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2020
Mobile development
Android apps. A different world: hard performance requirements, someone else's publishing rules, and a user who deletes the app within a minute if it lags. After mobile work, our standards for web projects rose on their own — what the web calls fast, mobile development calls slow.
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2025
StomPro comes back
The same product, rebuilt from scratch. Not patched but rethought: with a proper interface we are not embarrassed by, and everything a clinic actually needs day to day. The second attempt differs from the first in one way — this time we knew in advance where it breaks. Not in the code, but in the money and the support.
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Today
YUZUR — a digital growth system
Development, promotion and analytics in one pair of hands. We do not take a project to «do SEO» — we answer for the whole chain: the person found you, arrived, understood, left a request, reached a deal. We can build every link of that chain ourselves, because we once built each of them separately. And broke each of them at least once on ourselves.